Laundry Detergents: Ethical Comparison - The Good Shopping Guide

Do you know how keeping your clothes clean can have a not-so-spotless environmental impact? The range of eco laundry liquids and eco washing powders available is rapidly expanding, but are all apparently “sustainable” laundry detergents truly “clean”?

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Benchmark score within the category

Laundry Detergents: Ethical Comparison Ratings Table

Greenscents

100

Greenscents Ethical Rating

Parent company: Greenscents Ltd

= GSG Top Rating = GSG Middle Rating = GSG Bottom Rating

Environment

Environmental Report

Good
Toxic Chemicals Policy

Good
Fossil Fuels

Good
Packaging

N/A

Animal

Animal Welfare

Good
Vegetarian/Vegan Verified

Good

People

Armaments

Good
Irresponsible Marketing

Good
Political Donations

Good

Other

Ethical Accreditation

Good
Public Record Criticisms

Good
Ethical Innovator

Good

= GSG Top Rating = GSG Middle Rating = GSG Bottom Rating

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Living Naturally

100

Living Naturally Ethical Rating

Parent company: Living Naturally Ltd

= GSG Top Rating = GSG Middle Rating = GSG Bottom Rating

Environment

Environmental Report

Good
Toxic Chemicals Policy

Good
Fossil Fuels

Good
Packaging

Good

Animal

Animal Welfare

Good
Vegetarian/Vegan Verified

Good

People

Armaments

Good
Irresponsible Marketing

Good
Political Donations

Good

Other

Ethical Accreditation

Good
Public Record Criticisms

Good
Ethical Innovator

Good

= GSG Top Rating = GSG Middle Rating = GSG Bottom Rating

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Bio D

Bio D Ethical Rating

Parent company: The Bio-D Company Ltd

= GSG Top Rating = GSG Middle Rating = GSG Bottom Rating

Environment

Environmental Report

Good
Toxic Chemicals Policy

Good
Fossil Fuels

Good
Packaging

Good

Animal

Animal Welfare

Good
Vegetarian/Vegan Verified

Good

People

Armaments

Good
Irresponsible Marketing

Good
Political Donations

Good

Other

Ethical Accreditation

Poor
Public Record Criticisms

Good
Ethical Innovator

Good

= GSG Top Rating = GSG Middle Rating = GSG Bottom Rating

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Miniml

Miniml Ethical Rating

Parent company: The Friendly Chemical Co Ltd

= GSG Top Rating = GSG Middle Rating = GSG Bottom Rating

Environment

Environmental Report

Good
Toxic Chemicals Policy

Good
Fossil Fuels

Good
Packaging

Good

Animal

Animal Welfare

Good
Vegetarian/Vegan Verified

Good

People

Armaments

Good
Irresponsible Marketing

Good
Political Donations

Good

Other

Ethical Accreditation

Poor
Public Record Criticisms

Good
Ethical Innovator

Good

= GSG Top Rating = GSG Middle Rating = GSG Bottom Rating

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Wilton London

Wilton London Ethical Rating

Parent company: Wilton Botanicals Ltd

= GSG Top Rating = GSG Middle Rating = GSG Bottom Rating

Environment

Environmental Report

Good
Toxic Chemicals Policy

Good
Fossil Fuels

Good
Packaging

Good

Animal

Animal Welfare

Good
Vegetarian/Vegan Verified

Good

People

Armaments

Good
Irresponsible Marketing

Good
Political Donations

Good

Other

Ethical Accreditation

Poor
Public Record Criticisms

Good
Ethical Innovator

Good

= GSG Top Rating = GSG Middle Rating = GSG Bottom Rating

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Faith in Nature

Faith in Nature Ethical Rating

Parent company: Faith in Nature Ltd

= GSG Top Rating = GSG Middle Rating = GSG Bottom Rating

Environment

Environmental Report

Good
Toxic Chemicals Policy

Good
Fossil Fuels

Good
Packaging

Acceptable

Animal

Animal Welfare

Good
Vegetarian/Vegan Verified

Good

People

Armaments

Good
Irresponsible Marketing

Good
Political Donations

Good

Other

Ethical Accreditation

Poor
Public Record Criticisms

Good
Ethical Innovator

Good

= GSG Top Rating = GSG Middle Rating = GSG Bottom Rating

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Ecoleaf (Suma)

Ecoleaf (Suma) Ethical Rating

Parent company: Triangle Wholefoods Collective Ltd

= GSG Top Rating = GSG Middle Rating = GSG Bottom Rating

Environment

Environmental Report

Good
Toxic Chemicals Policy

Poor
Fossil Fuels

Good
Packaging

Good

Animal

Animal Welfare

Good
Vegetarian/Vegan Verified

Good

People

Armaments

Good
Irresponsible Marketing

Good
Political Donations

Good

Other

Ethical Accreditation

Poor
Public Record Criticisms

Good
Ethical Innovator

Good

= GSG Top Rating = GSG Middle Rating = GSG Bottom Rating

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Smol

Smol Ethical Rating

Parent company: Smol Ltd

= GSG Top Rating = GSG Middle Rating = GSG Bottom Rating

Environment

Environmental Report

Good
Toxic Chemicals Policy

Acceptable
Fossil Fuels

Good
Packaging

Good

Animal

Animal Welfare

Good
Vegetarian/Vegan Verified

Acceptable

People

Armaments

Good
Irresponsible Marketing

Good
Political Donations

Good

Other

Ethical Accreditation

Poor
Public Record Criticisms

Good
Ethical Innovator

Good

= GSG Top Rating = GSG Middle Rating = GSG Bottom Rating

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Ecozone

Ecozone Ethical Rating

Parent company: HG UKI Ltd

= GSG Top Rating = GSG Middle Rating = GSG Bottom Rating

Environment

Environmental Report

Acceptable
Toxic Chemicals Policy

Good
Fossil Fuels

Good
Packaging

Poor

Animal

Animal Welfare

Acceptable
Vegetarian/Vegan Verified

Good

People

Armaments

Good
Irresponsible Marketing

Good
Political Donations

Good

Other

Ethical Accreditation

Poor
Public Record Criticisms

Good
Ethical Innovator

Good

= GSG Top Rating = GSG Middle Rating = GSG Bottom Rating

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Splosh

Splosh Ethical Rating

Parent company: Splosh Ltd

= GSG Top Rating = GSG Middle Rating = GSG Bottom Rating

Environment

Environmental Report

Good
Toxic Chemicals Policy

Poor
Fossil Fuels

Good
Packaging

Good

Animal

Animal Welfare

Acceptable
Vegetarian/Vegan Verified

Acceptable

People

Armaments

Good
Irresponsible Marketing

Good
Political Donations

Good

Other

Ethical Accreditation

Poor
Public Record Criticisms

Good
Ethical Innovator

Good

= GSG Top Rating = GSG Middle Rating = GSG Bottom Rating

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Astonish

Astonish Ethical Rating

Parent company: London Oil Refining Co Ltd

= GSG Top Rating = GSG Middle Rating = GSG Bottom Rating

Environment

Environmental Report

Poor
Toxic Chemicals Policy

Poor
Fossil Fuels

Good
Packaging

Acceptable

Animal

Animal Welfare

Good
Vegetarian/Vegan Verified

Good

People

Armaments

Good
Irresponsible Marketing

Good
Political Donations

Good

Other

Ethical Accreditation

Poor
Public Record Criticisms

Good

= GSG Top Rating = GSG Middle Rating = GSG Bottom Rating

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Surcare

Surcare Ethical Rating

Parent company: McBride Plc

= GSG Top Rating = GSG Middle Rating = GSG Bottom Rating

Environment

Environmental Report

Good
Toxic Chemicals Policy

Poor
Fossil Fuels

Good
Packaging

Poor

Animal

Animal Welfare

Acceptable
Vegetarian/Vegan Verified

Acceptable

People

Armaments

Good
Irresponsible Marketing

Good
Political Donations

Good

Other

Ethical Accreditation

Poor
Public Record Criticisms

Good

= GSG Top Rating = GSG Middle Rating = GSG Bottom Rating

Learn more about this brand

Fabulosa

Fabulosa Ethical Rating

Parent company: My Fabulosa Ltd

= GSG Top Rating = GSG Middle Rating = GSG Bottom Rating

Environment

Environmental Report

Poor
Toxic Chemicals Policy

Poor
Fossil Fuels

Good
Packaging

Poor

Animal

Animal Welfare

Good
Vegetarian/Vegan Verified

Acceptable

People

Armaments

Good
Irresponsible Marketing

Poor
Political Donations

Good

Other

Ethical Accreditation

Poor
Public Record Criticisms

Good

= GSG Top Rating = GSG Middle Rating = GSG Bottom Rating

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Daz

Daz Ethical Rating

Parent company: BlueSun Consumer Brands S.U.

= GSG Top Rating = GSG Middle Rating = GSG Bottom Rating

Environment

Environmental Report

Poor
Toxic Chemicals Policy

Poor
Fossil Fuels

Good
Packaging

Poor

Animal

Animal Welfare

Acceptable
Vegetarian/Vegan Verified

Poor

People

Armaments

Good
Irresponsible Marketing

Good
Political Donations

Good

Other

Ethical Accreditation

Poor
Public Record Criticisms

Good

= GSG Top Rating = GSG Middle Rating = GSG Bottom Rating

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The Pink Stuff

The Pink Stuff Ethical Rating

Parent company: RPM International Inc.

= GSG Top Rating = GSG Middle Rating = GSG Bottom Rating

Environment

Environmental Report

Acceptable
Toxic Chemicals Policy

Poor
Fossil Fuels

Poor
Packaging

Poor

Animal

Animal Welfare

Acceptable
Vegetarian/Vegan Verified

Good

People

Armaments

Good
Irresponsible Marketing

Good
Political Donations

Poor

Other

Ethical Accreditation

Poor
Public Record Criticisms

Good

= GSG Top Rating = GSG Middle Rating = GSG Bottom Rating

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nimble

nimble Ethical Rating

Parent company: 5L2F Limited

= GSG Top Rating = GSG Middle Rating = GSG Bottom Rating

Environment

Environmental Report

Poor
Toxic Chemicals Policy

Poor
Fossil Fuels

Good
Packaging

Poor

Animal

Animal Welfare

Poor
Vegetarian/Vegan Verified

Poor

People

Armaments

Good
Irresponsible Marketing

Good
Political Donations

Good

Other

Ethical Accreditation

Poor
Public Record Criticisms

Good

= GSG Top Rating = GSG Middle Rating = GSG Bottom Rating

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Method

Method Ethical Rating

Parent company: SC Johnson & Son Inc.

= GSG Top Rating = GSG Middle Rating = GSG Bottom Rating

Environment

Environmental Report

Acceptable
Toxic Chemicals Policy

Poor
Fossil Fuels

Good
Packaging

Good

Animal

Animal Welfare

Poor
Vegetarian/Vegan Verified

Poor

People

Armaments

Good
Irresponsible Marketing

Poor
Political Donations

Poor

Other

Ethical Accreditation

Poor
Public Record Criticisms

Poor

= GSG Top Rating = GSG Middle Rating = GSG Bottom Rating

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Ecover

Ecover Ethical Rating

Parent company: SC Johnson & Son Inc.

= GSG Top Rating = GSG Middle Rating = GSG Bottom Rating

Environment

Environmental Report

Acceptable
Toxic Chemicals Policy

Poor
Fossil Fuels

Good
Packaging

Poor

Animal

Animal Welfare

Poor
Vegetarian/Vegan Verified

Acceptable

People

Armaments

Good
Irresponsible Marketing

Poor
Political Donations

Poor

Other

Ethical Accreditation

Poor
Public Record Criticisms

Poor

= GSG Top Rating = GSG Middle Rating = GSG Bottom Rating

Learn more about this brand

Woolite

Woolite Ethical Rating

Parent company: Reckitt Benckiser Group Plc

= GSG Top Rating = GSG Middle Rating = GSG Bottom Rating

Environment

Environmental Report

Good
Toxic Chemicals Policy

Poor
Fossil Fuels

Good
Packaging

Poor

Animal

Animal Welfare

Poor
Vegetarian/Vegan Verified

Poor

People

Armaments

Good
Irresponsible Marketing

Poor
Political Donations

Acceptable

Other

Ethical Accreditation

Poor
Public Record Criticisms

Poor
Public Record Criticisms+

Poor

= GSG Top Rating = GSG Middle Rating = GSG Bottom Rating

Persil

Persil Ethical Rating

Parent company: Unilever Plc

= GSG Top Rating = GSG Middle Rating = GSG Bottom Rating

Environment

Environmental Report

Good
Toxic Chemicals Policy

Poor
Fossil Fuels

Good
Packaging

Poor

Animal

Animal Welfare

Poor
Vegetarian/Vegan Verified

Poor

People

Armaments

Good
Irresponsible Marketing

Poor
Political Donations

Poor

Other

Ethical Accreditation

Poor
Public Record Criticisms

Poor
Public Record Criticisms+

Poor

= GSG Top Rating = GSG Middle Rating = GSG Bottom Rating

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Surf

Surf Ethical Rating

Parent company: Unilever Plc

= GSG Top Rating = GSG Middle Rating = GSG Bottom Rating

Environment

Environmental Report

Good
Toxic Chemicals Policy

Poor
Fossil Fuels

Good
Packaging

Poor

Animal

Animal Welfare

Poor
Vegetarian/Vegan Verified

Poor

People

Armaments

Good
Irresponsible Marketing

Poor
Political Donations

Poor

Other

Ethical Accreditation

Poor
Public Record Criticisms

Poor
Public Record Criticisms+

Poor

= GSG Top Rating = GSG Middle Rating = GSG Bottom Rating

Learn more about this brand

Ariel

Ariel Ethical Rating

Parent company: The Procter & Gamble Company

= GSG Top Rating = GSG Middle Rating = GSG Bottom Rating

Environment

Environmental Report

Good
Toxic Chemicals Policy

Poor
Fossil Fuels

Poor
Packaging

Poor

Animal

Animal Welfare

Poor
Vegetarian/Vegan Verified

Poor

People

Armaments

Good
Irresponsible Marketing

Poor
Political Donations

Poor

Other

Ethical Accreditation

Poor
Public Record Criticisms

Poor
Public Record Criticisms+

Poor

= GSG Top Rating = GSG Middle Rating = GSG Bottom Rating

Learn more about this brand

Bold

Bold Ethical Rating

Parent company: The Procter & Gamble Company

= GSG Top Rating = GSG Middle Rating = GSG Bottom Rating

Environment

Environmental Report

Good
Toxic Chemicals Policy

Poor
Fossil Fuels

Poor
Packaging

Poor

Animal

Animal Welfare

Poor
Vegetarian/Vegan Verified

Poor

People

Armaments

Good
Irresponsible Marketing

Poor
Political Donations

Poor

Other

Ethical Accreditation

Poor
Public Record Criticisms

Poor
Public Record Criticisms+

Poor

= GSG Top Rating = GSG Middle Rating = GSG Bottom Rating

Learn more about this brand

Fairy

Fairy Ethical Rating

Parent company: The Procter & Gamble Company

= GSG Top Rating = GSG Middle Rating = GSG Bottom Rating

Environment

Environmental Report

Good
Toxic Chemicals Policy

Poor
Fossil Fuels

Poor
Packaging

Poor

Animal

Animal Welfare

Poor
Vegetarian/Vegan Verified

Poor

People

Armaments

Good
Irresponsible Marketing

Poor
Political Donations

Poor

Other

Ethical Accreditation

Poor
Public Record Criticisms

Poor
Public Record Criticisms+

Poor

= GSG Top Rating = GSG Middle Rating = GSG Bottom Rating

Learn more about this brand

Laundry Detergents: Ethical Comparison Ratings Table

Laundry Detergents: Ethical Comparison Ratings Table

Greenscents Ethical Rating

Environment

Environmental Report

Toxic Chemicals Policy

Fossil Fuels

Packaging

Animal

Animal Welfare

Vegetarian/Vegan Verified

People

Armaments

Irresponsible Marketing

Political Donations

Other

Ethical Accreditation

Public Record Criticisms

Ethical Innovator

Living Naturally Ethical Rating

Environment

Environmental Report

Toxic Chemicals Policy

Fossil Fuels

Packaging

Animal

Animal Welfare

Vegetarian/Vegan Verified

People

Armaments

Irresponsible Marketing

Political Donations

Other

Ethical Accreditation

Public Record Criticisms

Ethical Innovator

Bio D Ethical Rating

Environment

Environmental Report

Toxic Chemicals Policy

Fossil Fuels

Packaging

Animal

Animal Welfare

Vegetarian/Vegan Verified

People

Armaments

Irresponsible Marketing

Political Donations

Other

Ethical Accreditation

Public Record Criticisms

Ethical Innovator

Miniml Ethical Rating

Environment

Environmental Report

Toxic Chemicals Policy

Fossil Fuels

Packaging

Animal

Animal Welfare

Vegetarian/Vegan Verified

People

Armaments

Irresponsible Marketing

Political Donations

Other

Ethical Accreditation

Public Record Criticisms

Ethical Innovator

Wilton London Ethical Rating

Environment

Environmental Report

Toxic Chemicals Policy

Fossil Fuels

Packaging

Animal

Animal Welfare

Vegetarian/Vegan Verified

People